Contact Us

Contact Us






    Design Essentials 2 Days | 14 hours | $795 PLUS TAX

    This two-day course is perfect for those who want to study the techniques that designers use to create newsletters, brochures, posters, and logos. You will learn how to transform strategic ideas into great visuals, to choose an appropriate typeface and colour palette, and to put all the elements together in a balanced, effective layout. The course includes hands-on exercises. Prerequisite: proficiency in either Adobe InDesign or Adobe Illustrator 

    Think Like A Creative Pro

    • » understanding brands: why some work and others don’t
    • » the design process
    • » the creative brief
    • » research: the competition, the target market, etc.
    • » brainstorming
    • » thinking outside the box
    • » techniques to broaden your creative thinking
    • » creating a mood board to refine your ideas
    • » creating a brand personality
    • » presenting your ideas effectively

    The Designer’s Toolbox (the building blocks of design)

    • » using InDesign, Illustrator, or Publisher
    • » typography fundamentals
    • » types of type: typefaces & personality
    • » alignment
    • » contrast
    • » white space
    • » hierarchy & composition
    • » the rule of thirds
    • » the grid system
    • » basic colour theory
    • » choosing colours
    • » choosing images
    • » putting it all together
    • Online:
    • May 10-11
    • Jul 22-23
    • Sep 07-08